STANCE SOCKS
People splurge on shoes but not on socks - because socks aren’t as cool as sneakers.
So, Stance is going to make limited edition “Sockhead” socks. Socks good enough for sneakerheads.
Stance wants to get people to think of socks as just as crucial to your drip as your shoes.
We chose GOAT because it’s already a key marketplace for true sneakerheads to buy and sell. We felt that its clean interface and design was also the perfect place to showcase the limited edition designs.
Stance will partner with known hypebeasts, sneakerheads, and designers to create socks that not only look hot, but that function well too.
STANCE X Alexander McQUEEN
- Collab -
